Industry Trends by GPN

These Key Performance Indicators (KPIs) will help you understand how the industry is doing overall. Our national results reflect the change in performance between the current month and the previous month, as well as comparing it to the prior year.

Gross Revenue Trends

Average gross revenue generated per location

Change vs last month

Change vs last year

Year to date change

-6%

-5.3%

-5.3%

$178k  |  Jan 2021 $178k  |  Jan 2021 $178k  |  2021
$189k  |  Dec 2020 $188k  |  Jan 2020 $188k  |  2020

Exam Trends

Average number of exams with refraction completed

Change vs last month

Change vs last year

Year to date change

-5.3%

-9.4%

-9.4%

268  |  Jan 2021 268  |  Jan 2021  268  |  2021
283  |  Dec 2020 296  |  Jan 2020 296  |  2020

Frames Trends

Average number of frames sold

Change vs last month

Change vs last year

Year to date change

-6.3%

-6.3%

-6.3%

142  |  Jan 2021 142  | Jan 2021 142  |  2021
152  |  Dec 2020 152  | Jan 2020 152  | 2020

Lens Trends

Average number of lens pairs sold

Change vs last month

Change vs last year

Year to date change

-4.3%

-5.1%

-5.1%

163  |  Jan 2021 163  |  Jan 2021 163  |  2021
170  |  Dec 2020 172  |  Jan 2020 172  |  2020

Lens Capture Rate

Industry Insights

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