“Think Again”

How can we get our patients excited about glasses and contacts, and about our offices?  I find the magic of storytelling to be an essential part of practice success.

These 5 items are often the source of easy-to-fix errors. Keep an eye on them to help understand your financial position and facilitate any financial planning.

A primer on how to succeed in digital marketing today. Learn about the types of content that effectively build your brand and your digital presence, and how to produce them easily.

You probably agree that the customer journey is important to consider from a service perspective, but it can be difficult to determine which processes in the journey need to be changed and why.

Join the EDGEPro team for a deep dive into understanding and stocking your frame inventory, including a “best practices” episode for setting up your frames in your PMS.

Join two of the industry's best cash experts as they walk you through a simplified P&L and teach you how to properly calculate your practice EBITDA.

Whether you’re a DIY marketer, completely outsourced to a marketing service, or somewhere in between, this five-video series is relevant to you and your practice.